Speakers
- Andreas Georgiou | Les outils du web, co-author of a study on blogger relations for brands
- Catherine Ertzscheid | President of Nunalink
- Other speakers to be confirmed

Program
The world of media and its relationship with brands has been profoundly transformed by the Internet. On the one hand, bloggers have developed, traditional media sites have opened their opinion pages, and brands have equipped themselves with community managers

How do these different worlds work together? What are the ins and outs of this multi-partite relationship?